See how we equipped a major pharma company with a more efficient process to ensure its early-stage product pipeline remains robust.
Escalent partners with global brands to make the world work better for people. From Jetsonian washing machines and EV muscle cars to sustainable investing products, the need for innovative solutions has never been greater as people’s expectations around service, access, and social responsibility evolve. And those innovative solutions must be rooted in human-centric relationships to inspire loyalty and drive growth. As part of Escalent’s Human Experience Center of Excellence, our Innovation practice helps brands seize opportunities to deliver market-crushing solutions that connect with people on a deeper level.
For innovation of any kind to be successful, we believe people must be involved along the way. But not just any people—the right people, at the right times. That is because individuals bring different talents and viewpoints to the innovation process that can be leveraged throughout the entire development cycle. This applies equally to product, service, experience, communication and business model innovation. And our innovation experts know exactly who to involve at what point and how to find them.
We work with people who have specific talents that strengthen the innovation process:
Brands that follow our innovation process deliver disruptive, market-leading products and services because they listened to what the market wants.
Escalent’s Human Experience Center also includes Qualitative Research, User Experience Research, Behavioral Science and Design Thinking practices.
Ask about our Innovation practice and consulting services.
The need for innovation persists across industries and is critical for businesses' long-term success. Escalent's Rob Darrow highlights the importance of identifying broader objectives to “break the mold” with new and reimagined products and services.
In pharma today, trust is incredibly hard to gain and alarmingly quick to lose. Manufacturers recognize the power of telling a more complete brand story to build stronger customer relationships but must go further to build the most relevant and trusted brand. Find out how.
CES 2023 saw companies introducing incremental innovations developed with the help of AI, AR, and VR. Learn more about product innovations that lean the tech industry toward the safer side in 2023.
