See how we equipped a major pharma company with a more efficient process to ensure its early-stage product pipeline remains robust.
Escalent partners with global brands to make the world work better for people. From Jetsonian washing machines and EV muscle cars to sustainable investing products, the need for innovative solutions has never been greater as people’s expectations around service, access, and social responsibility evolve. And those innovative solutions must be rooted in human-centric relationships to inspire loyalty and drive growth. As part of Escalent’s Human Experience Center of Excellence, our Innovation practice helps brands seize opportunities to deliver market-crushing solutions that connect with people on a deeper level.
For innovation of any kind to be successful, we believe people must be involved along the way. But not just any people—the right people, at the right times. That is because individuals bring different talents and viewpoints to the innovation process that can be leveraged throughout the entire development cycle. This applies equally to product, service, experience, communication and business model innovation. And our innovation experts know exactly who to involve at what point and how to find them.
We work with people who have specific talents that strengthen the innovation process:
Brands that follow our innovation process deliver disruptive, market-leading products and services because they listened to what the market wants.
Escalent’s Human Experience Center also includes Qualitative Research, User Experience Research, Behavioral Science and Design Thinking practices.
Ask about our Innovation practice and consulting services.
How market researchers are using AI for analysis and synthesis, deliverable generation, and creatively elevating stimulus in healthcare.
Good data powers great AI. This blog reveals how refining data context, accuracy, and processing can unlock new opportunities for brands seeking long-term AI capability development.
As AI tools and their use cases proliferate, their value for supporting accessibility is being looked at with a new lens, and this is shifting the toolsets and techniques used in AI-powered market research, too.
