A 5,000-member Alida insight community backed by financial market research spurs innovation
Have you heard? C Space, the market leader of online communities, is now part of the Escalent family. What does this mean for you? It means our ability to put you on a first-name basis with your customers is now stronger than ever. If you’re looking to build stronger relationships that deliver strategic impact to your organization, look no further. Let Escalent and C Space help you reveal customer-inspired solutions to grow your business.
Insight Communities establish a two-way dialogue between brands and customers (or non-customers) using a private, online community management platform. Not only do they enable fast, continuous strategic insights into any business issue, but they regularly deliver greater cost and time efficiencies than traditional ad hoc research approaches.
Our seasoned Community experts use both quantitative and qualitative techniques to gather insights, a combination that is hard to find in the marketplace but inspires far deeper customer engagement. Best of all, insight community members feel like “insiders” and “influencers,” which fosters ongoing brand loyalty and advocacy.
Member panels are a gold mine of strategic insights because they allow you to engage people in direct dialogue to understand behaviors, desires and emotions. We believe there are three pillars to a successful human insights community: technology, community management and research applications. All pillars work together to form an impactful market research community so you can:
Whether small (hundreds) or large (hundreds of thousands), Insight Communities allow your most trusted stakeholders—your customers—to share rapid feedback while building brand advocacy. If you already have a community but are not getting the actionable answers you need, our market research experts will partner with you to get human-centric insights out of your community.
Ask how an online research community can become one of your brand’s most powerful assets.
To guarantee an actionable segmentation with staying power, qualitative research is a required part of the process. Here are the steps we take to ensure impact and long-term ROI when building segmentations for our clients.
Brands thrive when they invest in building sustainable relationships with their customers. Our special edition of this guide explores how brands can build the next generation of insight communities to deliver human truths at speed and drive durable business growth.
Examine how shorter product lifecycles, driven by the rise of EVs and consumer demand for high-tech vehicles, requires OEMs to adopt an evolving approach to their vehicle design and development to remain competitive
