Kelley is a vice president in the Telecommunications industry group at Escalent. She has over 25 years of experience in category insights, shopper insights, and customer experience across multiple industries, with a focus on consumer products and telecommunications. Prior to joining Escalent, Kelley led client services and research for a boutique consultancy, working across multiple industries and channels of engagement. Kelley works with her clients to provide compelling answers for their most pressing questions with a ‘client first’ philosophy. She led insights for Samsung for almost 5 years, focused on T-Mobile. She led projects for both T-Mobile and Metro for T-Mobile, as well as Sprint. In addition, she partnered with the Samsung USA Mobile division to increase sales and engagement for the tablet and accessories categories. At PepsiCo and Dannon, she led shopper and category insights at the regional and national levels and partnered with the largest US retailers across all channels of distribution to increase basket ring and grow the retailer’s shopper base. Kelley has a BA in Chemistry and an MBA in Marketing.
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