Vice President, Qualitative Research & Consulting, Automotive & Mobility
A commercial vehicle and fleet expert, Gregory spends his working hours uncovering the challenges of fleet leaders as they manage daily business priorities, ever-increasing competitive pressures and future forward imperatives. With over two decades of expertise in the automotive & mobility industry, he embodies the description of the word strategic. His strengths lie in whitespace development, new products, customer engagement and electric vehicles. He has a reputation for being a critical thinker which, when coupled with his background as a moderator and strategic consultant, allow him to turn research findings into insights. It’s this ability to immerse himself in end-users’ frenetic day-to-day that helps make business offerings for fleet transformative. Enterprises such as Cox Automotive, Stellantis, International and Ford have all benefitted from his impactful thinking.
