Maximize Brand Equity Following an Acquisition
Maximize Brand Equity Following an Acquisition
A leading, global asset management firm sought to grow their market share by acquiring a competitor. While they understood the external optics, they didn’t have deep insight into how advisors and investors viewed the newly acquired brand within the competitive marketplace. Learn how Cogent Syndicated helped them:
A leading, global asset management firm sought to grow their market share by acquiring a competitor. While they understood the external optics, they didn’t have deep insight into how advisors and investors viewed the newly acquired brand within the competitive marketplace. Learn how Cogent Syndicated helped them:
Based on results from our national consumer omnibus study, this white paper reveals: